Archived Tests

Industry Verticals

Testing Topics

Conversion Goal

Element Tested


"Book Appointment" button

"Book" button with appointment times

Purple CTA button placed below price

Purple CTA button placed above price

Signup pop-up showing multiple sneakers

Signup box showcasing one pair of sneakers

With "Limited Time Offer" Seal

Without "Limited Time Offer" Seal

Cheapest option (50Mb) shown first

Cheapest option (50Mb) shown last

Company Logos

Pictures of people (who work at the company)

Question-led copy

Instruction-led copy

With elephant icon

Without elephant icon

Colored product availability text

Black and white product availability text

Without number of deals shown

With number of deals shown

No rate review reminder pop-up

With a rate review reminder pop-up

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Woman taking a selfie

Darby brand text

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