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How To Install Google Tag Manager for WordPress

In this step-by-step tutorial, you’ll be walked through the exact process you need to install Google Tag Manager (GTM) on a WordPress site. You’ll learn the tools and plugins you need to make installation seamless.

Getting First-Time Users to Convert With Well-Crafted Copy

An informative interview where you’ll learn special copywriting secrets that will help you craft more effective, higher-converting product pages.

Do Sliders Sabotage Sales? The Answer Isn’t So Simple

In-depth A/B test case study analysis on the effectiveness of sliders, across a variety of industries, geographic locations, and time periods, from 2013 onwards.

The Perfect Pricing Plan Formula: Revealed

Listen to this jam-packed talk to find out the perfect pricing plan formula and how to apply psychological pricing theories.