Version A – Three ways to contact the listing agent: through WhatsApp, by requesting a visit, or asking for more information Version B – Two ways to contact the listing agent: by requesting a visit or asking for more information
Key Performance Indicator (KPI):
Contact inquires
Test Goal:
Increase leads contacting a property listing agent
Traffic Source:
All traffic; 98% Brazilian audience
Audience:
Brazilians interested in renting or buying property
Organization:
ViviaReal - Brazil's largest real estate marketplace
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