Should You Put the Cheapest Option First or Last? - GuessTheTest

guess_the_test-white-green

Can You Guess Which Test Won?

Should You Put the Cheapest Option First or Last?

Cheapest option (50Mb) shown first

image_a-sm

Click here to enlarge

Cheapest option (50Mb) shown last

img-b-sm

Click here to enlarge

Get access to see results

Difference Between Versions:

Version A – Cheapest option (50Mb) shown first
Version B – Cheapest option (50Mb) shown last

Key Performance Indicator (KPI):

Internet package sales and checkouts

Test Goal:

Increase sales of the most expensive 500 Mbps Internet option

Traffic Source:

All

Audience:

Prospective customers

Organization:

T-Mobile Thuis - The popular wireless and telecommunications provider

This week’s Featured Test is brought to you by:

Test Run By:

Test Run For:

Test Run On: