Which filter order won? With "Best Result" placed first or last?

Can You Guess Which Test Won?

Which filter order won? "Best Result" placed first or last?

Filter items with "Best Result" listed first

Filter items with "Best Result" listed last

Loading ...

Get access to see results

Difference Between Versions:

Version A – Category page with a right-side filter with "Best Result" placed and displayed first Version B – Category page with a right-side filter with "Best Result" placed last

Key Performance Indicator (KPI):

Average Order Value (AOV), Revenue Per Returning Visitor (RPVr) Revenue Per Visitor (RPV)

Test Goal:

Determine if the order of filter categories impacts conversions

Traffic Source:

All traffic

Audience:

Shoppers interested in computers and electronics

Organization:

Dell: computer retailer

Which filter order won? "Best Result" placed first or last?

Difference Between Versions:

Key Performance Indicator (KPI):

Test Goal:

Traffic Source:

Audience:

Organization:

This week’s Featured Test is brought to you by:

Test Run By and For:

Test Run On:

Get free A/B test case studies, and more valuable optimization content, sent to you every other week.

Now, just enter your first name and create a password. Then, you're all set!

Which filter order won? "Best Result" placed first or last?

Difference Between Versions:

Key Performance Indicator (KPI):

Test Goal:

Traffic Source:

Audience:

Organization:

This week’s Featured Test is brought to you by:

Test Run By and For:

Test Run On:

Login

Register

Reset Password

FREE SIGN UP

Get free A/B test case studies, and more valuable optimization content, sent to you every other week.

Now, just enter your first name and create a password. Then, you're all set!

Login

Get money-making A/B tests, ideas and insights to increase conversions

GroupAnnual Plan

IndividualAnnual Plan

IndividualMonthly Plan

Group
Annual Plan

Individual
Annual Plan

Individual
Monthly Plan