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What people are saying about us
GuessTheTest is an incredible platform for anyone interested in A/B testing and Conversion Rate Optimization. The gamified approach makes learning fun and interactive, while the real-world test examples provide valuable, actionable insights. With Deborah's expert guidance who has a keen eye for detail, offers valuable feedback, and inspires innovation with her passion for testing, it's a fantastic resource for both beginners and experienced professionals looking to improve their website performance. Highly recommended for anyone serious about optimization!
Hasan Kawshiq
1/17/2025
The granularity of explanation helps us to solve real world industrial problems .This is platform to obtain curated nuances from many human years of experience.Keep doing the good work!!!
T.V.ANJINEYULU Banju
7/14/2023
Hi,I am a data scientist at Reliance Jio,aspiring to build product mindset.Never seen such a curated content anywhere!!!It really helps me understand how to conduct A/B test and take decision in my work.Keep doing the good work.
Pradeep Rao
5/07/2023
Always informative - and often surprising. Love seeing the real world test results that reveal how people behave.
nancy harhut
4/07/2023
GuessTheTest is a really great source for anybody wanting to A/B test and optimize their website. What I appreciate the most is that the tests presented can actually be trusted in regard to the test design & set up - and the tendencies do serve as an indicator for any potential effect of your own test projects. I also wanna highlight Deborah's ebook on high converting price strategies - very well structured and it also provides valuable insights regarding the psychology of pricing. Really easy to read and use as it comes with real-life test examples and proven strategies.
Melina Hess
3/31/2023
Guess the Test is an invaluable resource for a/b testing practitioners. Nowhere else online are there as many examples of actual a/b tests run
Patrick B
3/27/2023
With GuessTheTest, founder Deborah offers a highly valuable resource for people working in the field of conversion rate optimization. Especially her newsletter will give you a lot of inspiration for your daily work in experimentation.
Niklas Bräutigam
1/15/2023
Nature's Design Canada engaged GuessTheTest to conduct an audit of the above-the-fold content of our website. In the one-hour session we received a wealth of tips concerning optimal placement of our Unique Selling Proposition, top banner content, testimonials as well as suggested improvements to our main navigation. The session was recorded and summary notes with screen caps provided. Deborah was very knowledgeable and fun to connect with. She was also able to introduce us to a reasonably-priced developer to implement the changes requiring coding. If you’re experiencing low conversion rates and are seeking intel to implement rapid effective changes, I would strongly recommend GuessTheTest for an above-the-fold audit!
Jessica Webster
11/15/2022
Working with Deborah to exchange industry experience and best practices has helped me progress my skills as a CRO specialist. Her careful analysis of eCommerce Optimization is centered in data, as well as informed psychology. Engaging with her for even just a handful of meetings will propel your website to the next level, and given the proper resource allocated to her efforts, I'm confident in saying you will find results that create a hefty return on investment.
Louis Girifalco
10/28/2022
You might "guess the test" but trust me, when it comes to deciding what gets traction on your marketing, Guess The Test takes out the guesswork. Although I'm known for marketing, I was surprised at what this showed me about my perception and that of my marketplace. WELL WORTH THE INVESTMENT. I've proven that I'm not as intuitive as I thought I was. Marketing is everything - and good marketing is worth the investment. I think this app is AWESOME.
Angela Sutcliffe
9/02/2022
GuesstheTest is an incredible resource to help leap frog the learning curve of conversion optimization. Before you dive into an A/B test or updating elements on your website, take a peak at the 100's of real-world data test results - and a take a guess. The results may surprise you.
Allan Kerr
6/23/2022
The more I guess winners of each experiment, the more I know there is a lot to learn from GuessTheTest. It is where I go to find brand-new CRO ideas and tests that are proven to work. The site is awesome for anyone concerned not only about CRO but also UX. The description below each test gives a gives an insightful view of why this experiment won, the learnings out of it, and how to replicate it on your sites.
Farouk Elmoursi
9/29/2021
For me, GuessTheTest is a regular reminder not to trust my gut instinct - and this is a lot cheaper than learning that the hard way!It's also my go-to source for A/B testing case studies, which means I can show clients the value of data-driven marketing using the most relevant examples.
Stephen Courtney
1/25/2021
I've been a subscriber of GuessTheTest for some time now. I enjoy their weekly experiment deep dives where you have to think about which variation won. Often the answer surprises you. The write-up for each experiment is quite detailed and helps you to apply the same type of thinking to your own optimisations.
Joshua Barnard
8/08/2020
I have been using GuessTheTest for several years now and it's one of the best platforms to access and engage with the resources around A/B testing and understanding the psychology behind driving conversions on websites and apps. The depth of the content is extremely valuable. It brings together thousands of $$ worth of research at our finger-tips. And the gamified way to answering and engaging with content is very exciting! I would definitely recommend following this platform on a regular basis.
Sachin Uppal
8/08/2020
This is a website for a/b testing and optimization. It leads the industry for best practices and ideas for improving websites. It is the top source for website optimization. I highly recommend this site!
Wendy Melemed
8/08/2020
Great information source about A/B testing on real examples with all the analysis. Really happy that i found it. Recommended!
Tatiana Maibarada
8/08/2020
GuessTheTest is a great resource. Thanks so much for providing excellent insight into CRO and A/B testing.Highly recommend
Mary M
8/08/2020
GuessTheTest.com is a great resource for A/B testing and site optimization. I love the bi-weeky tests and the information it provides. Learned a lot! Keep up the great work! :)
Guido
7/08/2020
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