THIS WEEK'S FEATURED TEST

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Guess The Test is the world's foremost digital marketing resource for Conversion Rate Optimization (CRO) specialists, A/B testers, and User eXperience (UX) strategists.

We offer free weekly gamified A/B case studies – where you can guess which test version you think won, then learn about the results, and how to apply the findings to your own work.

Sign-up now to get free, gamified A/B tests and more helpful content delivered to you each week.

PRO MEMBER CONTENT

ARTICLES & RESOURCES

Informative articles and resources on a variety of CRO, A/B Testing, and UX topics. Every article provides tangible takeaways you can apply to your digital marketing work.

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5 Phenomenal Ways To Optimize Your Facebook Ads

Want to know how to create high-converting Facebook ads? Here are 5 phenomenal tangible tips you can immediately apply to improve your ad performance.

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Pricing Psychology Principles – When Should You Show Your Price?

What's the best time to present the product price to prospective customers? Learn the strategies and reasoning behind them in this helpful article.

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Pricing Psychology Principles – The Numerosity Adaptation Effect

How numbers are presented can whether we decide to purchase something. Learn about the Numerosity Adaptation Effect and use it to your advantage.

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A Primer: Conversion Rate Optimization (CRO) Explained

This article presents you with a primer on CRO to help demystify and answer your questions about what CRO is, why it’s important, and how it can help you.

EXPERTS SECRETS' SERIES

Helpful articles about specific conversion techniques. Get the secrets and immediately apply them to improve your digital marketing performance.

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Experts’ Secrets Series: Form Registrations Secrets #4 & 5

The final secret of a five-part series on what works with registration forms. Find out what you need to do to ensure your forms convert optimally.

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Experts’ Secrets Series: Form Registrations Secret #3

The third secret of a five-part series on what works with registration forms. Find out what you need to do to ensure your forms convert optimally.

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Experts’ Secrets Series: Form Registrations Secret #2

The second secret of a five-part series on what works and doesn't with registration forms. Find out the top tip you need to ensure your forms convert.

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Experts’ Secrets Series: Form Registrations Secret #1

The first of a five-part series on what works and doesn't with registration forms. Find out the top tip you need to ensure your forms convert.

CRO CHIME-INS

Interactive Q+A sessions where you get to ask your testing questions directly to the agency or organization, while getting behind the scenes information about the Featured Test.

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CRO Chime-In: Webinar Sign-Up – Conversion Fanatics

Join us for an interactive Q+A session. Ask questions about the upcoming Featured Test.Get inspiration for your own A/B testing ideas.

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CRO Chime-In: Webinar Sign-Up – Elite SEM/Natchez

Join us for an interactive Q+A session. Ask questions about the upcoming Featured Test.Get inspiration for your own A/B testing ideas.

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CRO Chime-In: Replay on the Culligan of Calgary Featured Test

Get a behind the scenes view of the Featured Test. Learn tips and gain insight to inspire your own testing ideas.

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CRO Chime-In: Interactive Q+A Webinar Sign-Up

Join us for an interactive Q+A session. Ask questions about the upcoming Featured Test.Get inspiration for your own A/B testing ideas.

INFORMATIVE INTERVIEWS & INTERACTIVE WEBINARS

Recorded Interviews and Interactive Webinars where you get to learn about pertinent tools and topics related to digital marketing.

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Your Facebook Ad Questions – Answered Webinar Registration

Join us for an interactive Q+A session. Ask questions about Facebook ads and get them answered by an industry expert.

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Face Off: Facebook VS Google AdWords – Which Is Best For You?

Do Facebook Ads or Google Adwords perform better for your business needs? Ask all your Facebook ad and Google Adwords questions in this interactive webinar.

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Tech Tool Teachables: 3 Things You Probably Don’t Know – But Should

The top three tips you should be doing to optimize your AdWords campaign success -- but probably aren't. . . Get valuable strategies to improve performance.

Great Resource!

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Alex Johnson

Paid Media Specialist, Agency Media

Educational and Fun!

These are great! I look forward to seeing the Featured Test each week! I always learn a lot — and they’re fun!

Darron Barr

Digital Marketing Director

Learning a lot!

I’m excited to receive weekly newsletters about A/B tests 🙂 I’m learning a lot and am looking forward to implementing some of the things I learn from Guess the Test into our new site.

Mariya Faryna

MetaVRse

Great!

I love GuessTheTest.com! It’s great.

Doug Smith

Doug Smith Performance, Former NHL Hockey Player

LOVE IT!

I LOVE what you’ve done with Guess the Test. It makes learning fun – sounds corny, but it’s true. I love taking the tests. And I love the explanation of WHY things work the way they do. You’ve discovered a tremendous way to make this incredibly entertaining.

Robin Jay