guess_the_test-white-green
Member Login
guess_the_test-white-green

Clickthrough Rate (CTR)

The ratio of users who click on a specific link, compared to the total number of users who view the page with the link.

CTR is often used to measure the success of a digital marketing or email marketing campaign, as it's valuable to know how many people opened your email, or link, compared to how many people saw it.

eyechevron-downarrow-circle-upmagnifiercrossmenu-circlecross-circle linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram