guess_the_test-white-green
Member Login
guess_the_test-white-green

Radical Redesign

An outcome that occurs when multiple elements on a webpage, or website, are changed simultaneously.

Radically redesigning your website is not considered a best practice because you can't accurately isolate the exact conversion effect of any one change made on your site.

Instead, you should, ideally, iteratively A/B test each element of your website to ensure longstanding conversion gains.

eyechevron-downarrow-circle-upmagnifiercrossmenu-circlecross-circle linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram