Member Login
By: Deborah O'Malley & Shawn David | Last updated April, 2022
In A/B testing, planning and prioritizing which tests to run first is a process marred in mystery.
It's seems there's no great system for organizing ideas and turning them into executable action items.
Keeping track of which tests you've run, plan to run, or are currently running is an even bigger challenge.
That is until now.
In this short 12-minute interview, you'll hear from Shawn David, Operations Engineer, of CXL's sister site, Speero, a leading A/B testing firm.
He shares the secrets on how Speero tracks, manages, plans, and prioritizes their A/B tests.
Check out the video to:
Hope you’ve found this content useful and informative. Please share your thoughts and comments in the section below.
Understanding and calculating statistical significance is quite complex. Many experimenters don’t truly know what statistical significance is or how to derive a statistically significant test result. To properly call a winning (or losing) A/B test, it’s really important to clearly understand what a statistically significant result is and means. This article, written in plain English is here to set it all straight for you.
It may seem like a small change, but optimizing your navigational menu can have a big impact on conversions. This article provides you with do's, don'ts, and the top-10 navigational bar A/B test ideas you absolutely must try to easily increase conversions on your site.
A/B testing your app delivers the best possible experience for users and validates your assumptions and ideas. In this comprehensive article, discover the benefits of app A/B testing, how to do it, and the optimal process to follow.
We'll have to follow this up when our new datalake is built 🙂 Even cooler stuff! Great talking with you and I look forward to chatting again!!!