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With or without the image in the checkout form?

With or without the image? Which format worked best?

With added image in hero section
intel-with_image-version_a-smClick here to enlarge
Without image in hero section
intel-without_image-version_b-smClick here to enlarge

With or without the secondary CTA in the hero section?

With secondary CTAs
vodafone-multiple_cta-version_a-smClick here to enlarge
Without secondary CTAs; only single, primary CTA
vodafone-single_cta-version_b-smClick here to enlarge

With or without the added "Call to Order" CTA button?

With added "Call to Order" CTA at bottom
telecom-version_a-smClick here to enlarge
Without "Call to Order" CTA at bottom
Click here to enlarge

Which page layout reduced call volumes? Standard or accordion?

[Content protected for Monthly Plan, Group Level, Yearly Plan, Monthly Plan + Trial, Group Level + Trial, Yearly Plan + Trial, Monthly Plan Upgrade, Group Level Upgrade, Yearly Plan Upgrade, All Access Pass members only]
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