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Which won? With one CTA or two?

1 CTA
bbm-single_add_to_cart-version-a
2 CTAs
bbm-dual_add_to_cart-version-b

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With or without the child link?

With "Share this on LinkedIn" child link
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Without child link
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With or without the shipping cost calculator?

With shipping cost calculator section
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Without shipping cost calculator section

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Which shipping offered most increased conversions?

Shipping "Calculated at next step"
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Shipping "FREE"
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With or without the hero image on mobile?

With hero image on mobile
caa-with_hero_image_on_mobile-version_a-sm
Without hero image on mobile
caa-without_hero_image_on_mobile-version_b-sm
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