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The Next Web

The Seattle Times

Thomas Printworks

Tillison Consulting

Tinuiti

Tommy Hilfiger

Tony Robbins

Traffic4u

Trinty

TrustedSite

TTS Group

U.S. Polo Assn.

Unbounce

uWeed

UX Alley

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Viva Aerobus

VivaReal

Vodafone

Warsaw Sneaker Store

WebStage

Webtrends

Wholetones

Windward Studios

Wonderbly

World Wildlife Fund (WWF)

Yemeksepeti

Zeta Global

Which landing page format won in December, but lost in January?

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Longer landing page copy

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Shorter landing page copy

manchester-version_b-sm

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Version A
Version B

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Which design radically increased conversions 337%?

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With skimable icons

lamplight-version_a-sm

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With benefit-based copy

lamplight-digital-version_b-sm

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A
B

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With or without the image? Which format worked best?

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With added image in hero section

intel-with_image-version_a-sm

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Without image in hero section

intel-without_image-version_b-sm

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A
B

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Product or lifestyle imagery? Which pushed conversions higher?

Pro Members Only

Product imagery banner ads

uweed-product_imagery-version_a-sm

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Lifestyle imagery banner ads

uweed-lifestyle_imagery

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A
B

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With or without the clock emojis in the email subject line?

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With emojis in subject line

royal_caribbean-version_a-sm-with_emojis

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Without emojis in subject line

royal_caribbean-version_b-sm-without_emojis

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A
B

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