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With or without left-side nav bar?

With left-side nav menu
Without left-side nav menu

With or without the secondary CTA button?

Two CTA buttons in auto financing section
capital_one-version-a-sm
One CTA button in auto financing section
capital_one-version-b-sm

The form without or with the qualification banner?

Without "minimum requirement" qualification banner
With "minimum requirement" qualification banner
american_life-with_banner-sm

Human-created or AI-generated copy: which won?

Human-created copy: Enjoy the lowest
citi-version-a-enjoy-sm
AI-generated copy: Save with the lowest

Which face and font combination won?

Doctor with scribbled handwriting
Professional with typewritten text
alivecor-version_b-sm
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