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With or without the detailed product info?

With or without the image in the checkout form?

With or without the image? Which format worked best?

With added image in hero section
intel-with_image-version_a-smClick here to enlarge
Without image in hero section
intel-without_image-version_b-smClick here to enlarge

With or without the secondary CTA in the hero section?

With secondary CTAs
vodafone-multiple_cta-version_a-smClick here to enlarge
Without secondary CTAs; only single, primary CTA
vodafone-single_cta-version_b-smClick here to enlarge

With or without the added "Call to Order" CTA button?

With added "Call to Order" CTA at bottom
telecom-version_a-smClick here to enlarge
Without "Call to Order" CTA at bottom
Click here to enlarge
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