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April 1, 2019
CRO Chime-In: Elite SEM/U.S. Polo Replay

An informative Q+A session where you get exclusive behind the scenes information about the Elite SEM/U.S. Polo Featured Test.

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March 20, 2019
7 Image Optimization Techniques To Maximize Conversions

Our brains process visual information 60 thousand times fast than textual information! Find out what you can do to optimize your images to maximize conversions.

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March 12, 2019
Setting Up Social Cards: Your Complete Step-By-Step Guide

Your complete step-by-step video guide to creating social cards that convert, get noticed, and help improve engagment with your content.

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March 8, 2019
The Ultimate Guide: How To Create Stunning Social Cards

Your complete, step-by-step guide to creating hight-converting social cards. Get the exact process to create beautiful social cards that convert.

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February 20, 2019
The Beginner's Guide: Conversion Rate Optimization (CRO)

CRO demystified. A complete, in-depth guide explaining what CRO is, how to apply it, and what to do to successfully optimize conversions.

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February 13, 2019
Can Words Alone Convince Your Customers To Convert?

Do words alone psychologically motivates us to take action? Or something deeper? Find out in this article which digs into behavioral marketing and human psychology research.

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February 6, 2019
Everything You’ve Learned About A/B Testing Is Wrong!

Learn about the drawbacks of the Frequentist statistics model, why its problematic, and what you can do to overcome these issues.

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February 6, 2019
All About Bayesian: A Look At A New Statistical Model For A/B Testing

Learn about the benefits of the Bayesian statistics model, why its useful, and how it overcomes many issues associated with traditional A/B testing models.

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January 30, 2019
Unequal Allocation of Traffic in A/B Tests: Pros and Cons

Learn about the benefits and drawbacks of allocating unequal amounts of traffic in your A/B test variants.

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